Corpus Christi's Convention and Visitors Bureau wants the City's help to let tourists across the state know that the area is open for business.
Board members and others appeared before City Council this week to support the CVB's request to release hotel taxes now rather than wait until the scheduled time this October.
"It's essential that we continue to get the word out that for the most part, our area is open for business," Kindra Kenneson said.
"Our normal visitors are just not making the trip down here," Darcy Shraeder said. "We need to remind them that Corpus Christi is open for business."
"We got a great story to tell in this town, and we need a little help from the hotel motel tax to tell that story," Brad Lomax said.
CVB President Paulette Kluge said people still believe the area is in ruins because of Hurricane Harvey.
"So they get the follow up story that we're really okay in Corpus Christi. We're open for business. The Aquarium's great. The restaurants are great," Kluge said. "So there's just a lot of people that really believe we're still devastated."
The $336,000 collected for the first quarter is sitting in escrow and doesn't involve any City funds. Kluge said the money will go toward a mass marketing campaign above and beyond what they already do.
"We just want to make sure that we are assured access to those funds now. We're just a few weeks away from Spring Break," Councilmember Debbie Lindsey-Opel said.
"Whatever we can do to help prime the pump, I think we ought to take that step," Mayor Joe McComb said. "I think the circumstances justify the request."
Council is scheduled to vote on the request at their council meeting.
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