What's in a name? According to the K-9 Coach, Floyd Swydan says you shouldn't over think it, but there are some things to take into consideration. If you get your new dog from a shelter, it might already have a goofy name. If you don't like the dog's name, it's okay to change it! Also changing a name might help alleviate stress on the dog if it was abused or neglected by its previous owner. Be sure to use treats when you call your dog by its new name. Keep anything related to the name positive. Tell them, "you're a good kid." Use it when you are giving a command. Another trick is not to use their name and the word "no." They might start to think their name is "no" or that they are bad. Wait a few days to name your dog after seeing what their personality is.