Dying Your Mustache Pink for Breast Cancer Awareness - KiiiTV.com South Texas, Corpus Christi, Coastal Bend

Dying Your Mustache Pink for Breast Cancer Awareness

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CORPUS CHRISTI (Kiii News) -

Pink mustaches could soon be a new fashion statement for men, and it will be helping out a good cause to boot.

That's right. Pink mustaches.

It's all part of a new campaign that was announced on Wednesday by the American Cancer Society. The idea is for at least a thousand local men to donate $100 to the charity in exchange for dying their mustaches pink. The hope is to raise a $100,000.

To coincide with Breast Cancer Awareness Month, Pink Mustache Day will be celebrated on October 12. On that day, the American Cancer Society will set up different stations around town where men can get their mustaches dyed pink.